Repole remained the largest shareholder, and Kobe Bryant, who invested about $6 million in the company, saw his shares jumping to an estimated worth of $200 million with the soft drink giant's backing (via ESPN). In 2018, the Coca-Cola Company came knocking and purchased a minority stake in the sports drink. Just drink regular stuff and some caffeine a little with this. BODYARMOR is a natural sports drink that comes in 8 tasty flavors: fruit punch, orange mango, strawberry banana, tropical punch, lemon lime, mixed berry, grape. As with other caffeinated bevarges limit intake. I am nervous that I might myself start lactating one day from over consumption of Body Armor But overall, I like this Body Armor Edge. Their market performance didn't go unnoticed. I drink three to four 16 ounce bottles daily. Bodyarmor, a sports drink created in 2011 by the co-founder of Vitaminwater, Mike Repole, and with backers that included the late NBA legend Kobe Bryant and NFL quarterback Andrew Luck, earned $100 million in revenues, as Fortune reported.īodyarmor's stellar showing certainly teed up the company for success. The first thing worth noting is that this product contains a relatively high amount of cane sugar, at 21 grams (g). The above ingredient label is from BodyArmor Blue Raspberry flavor, but our comments hold for all BodyArmor flavors. With BODYARMOR Sports Drink, BODYARMOR LYTE Sports Drink and. BodyArmor drinks come in a variety of flavors, all of which have a similar formulation. Together, they make up 90% of the sports drink market, according to Grand Stand Central. But in 2015, a new kid on the sports drink block flexed its muscles. BODYARMOR is dedicated to providing todays athletes the best in sports nutrition & hydration. In 2015, sales of sports drinks in the United States exceeded $8.5 billion with Gatorade, which is owned by Pepsi, and Powerade, which is owned by the Coca-Cola Company, vying for the top two spots (via Statista). Flavors of Body Armor Lyte: The drink comes in a number of natural flavors and sweeteners including sugarcane, stevia, and erythritol.
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